Mani pulite Avoidance Measures?

July 19, 2008 · Filed Under Italian news · Comment

This is a copy of an actual press release: Read more

Tags: Italian, Italy, mafia, press release

With Some Trepidation

February 6, 2008 · Filed Under Me · Comment

It’s not every day that I get to email someone who was a Pulizer Prize finalist. So, it was with some trepidation that I emailed such a person today. This person, who I shall not name for the moment, will probably be participating in a press release writing workshop I created a few years back.

I sent this gentleman, who is about as near to the top of the journalistic pyramid as one can get, a copy of my course and am awaiting his kind feedback, with more than some trepidation. I hope he appreciates my efforts.

A follow up post, come hell or high water, will, er, follow.

Tags: courses, finalist, journalist, Me, press release, press release writing, prize, Pulizer Prize, Work, workshop

Sausage Crisis!

September 28, 2007 · Filed Under 4-4-2 Pub · Comment

My good friends at the 4-4-2 pub in Milan, as I have mentioned before, are about to launch their full English breakfast. The launch is planned for the 28th and 29th of October, 2007. But the 4-4-2 has a problem, a big problem: that is they have no good frozen English sausages to serve up with their inaugural English breakfast. Alessandro the landlord urgently needs a supply of good frozen English sausages.

If you think you can help him out, and you happen to be an English sausage manufacturer who would like to enter the Italian market, this could be a great business opportunity. Personally, I think that English style sausages would go down rather well here, with the right marketing, of course. The England brand is strong, and, as an aside, I believe that good quality subtly flavoured English sausages, either fresh or frozen, would sell well here in Italy. This would be a good opportunity to test the market and verify whether Italy is a good market for your products. I believe that Sainsbury’s, the UK supermarket chain, has a link with the Italian supermarket chain Esselunga, so perhaps either could help out.

You can contact Alessandro, the landlord of the 4-4-2 pub in Milan from the 4-4-2 site, which is here. The 4-4-2’s telephone number is +39 0233101296, and Alessandro speaks English.

Please help resolve the sausage crisis!

Tags: Asda, business opportunity, contact, distribution, England, English food, English sausages, English style, good quality, Harrods, help, Italian, Italian Food, Italy, marketing opportunity, Milan, press release, pub, Sainsbury's, sales opportunity, sausage manufacturer, sausages, sell, Tesco, urgent, very urgent, Waitrose